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“Capture was a pleasure to work with. We found them to be very responsive and professional, able to understand our industry and tailor their research to meet our unique needs without a lot of time and input on our part. Each of the staff of Capture were diligent in following up to ensure that they had enough information to prepare a complete and accurate presentation that clearly uncovered the areas we needed to address throughout our division.“
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Sales Skills Assessment


It is essential that sales professionals understand the goals and requirements relevant to products and services being sold, and be able to effectively communicate the information necessary to maximize sales or leads. Ongoing sales assessment can make a big difference in a company's ability to meet sales, profit, and other goals.
 

The primary function of a sales professional is to generate, close and fulfill leads, educate prospects, and satisfy consumers appropriately. It is essential for a company's success to measure sales skills on a regular basis.

What does a sales skills assessment provide?

A CaptureISG sales skills assessment is a unique, customizable tool for sales managers and business executives to identify potential and actively employed sales representatives’ product knowledge, communication skills and closure ability. Through our proprietary sales skills assessment, the sales manager or business executive will have a comprehensive and detailed report of the sales representative's selling methods that will:

  • Communicate what is expected and delivered in terms of service standards;
  • Provide results that include representative-level reports focusing on what the employee does well and areas where training and coaching may yield significant improvement;
  • Provide individual training tips following each assessment period to the representative based on your corporate standards and their results;
  • Develop corporate or departmental policy guides or handbooks designed to communicate what is expected in terms of service standards;
  • Identify localized or corporate trends and design targeted training programs around them;
  • Measure what is important to your business - adding your philosophies and goals to the program to make it your own.

Why measure sales skills?

The ultimate goal for end-users of a CaptureISG sales skills assessment is to determine sales representatives' overall ability to convert prospects into customers.  Skills and knowledge measured include:

  • General telephone techniques and courtesy;
  • Soft skill measurement;
  • Product and service knowledge;
  • Sales and ability to up-sell;
  • Problem resolution/dealing with complaints;
  • Call to action;
  • Compliance or security issues;
  • Above or below standard  performance indicators;
  • Agent awareness or knowledge of new product features and benefits.

Read more about our Pathways programs or download a Pathways package for review in PowerPoint or PDF format. For more info, contact Capture toll free at 866-463-8638.

Why CaptureISG?

CaptureISG takes pride in being able to deliver a 100% customized and cost-effective solution to your sales skills assessment needs.  Our more than 20 years experience and expertise in all aspects of the survey process, marketing, sales and management expertise, ability to customize, use of state-of-the-art techniques and technology, and solution orientation make us the best choice.

Read more about the Capture advantage, or contact us for a free quote or consultation, or to request more information about our sales skills assessments or any of our other services.

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